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WNBA star Caitlin Clark and Nike's branding challenges: A battle for influence

WNBA star Caitlin Clark and Nike's branding challenges: A battle for influence

Caitlin Clark, 2024 WNBA top pick, dazzles in basketball and pop culture, yet Nike’s marketing focus on others, despite her $20 million deal, sparks debates over her overlooked signature sneaker potential.

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